Microeconomic Analysis

Тип: Нормативний

Кафедра: department of digital economics and business analytics

Навчальний план

СеместрКредитиЗвітність
94Іспит

Лекції

СеместрК-сть годинЛекторГрупа(и)
916доцент Borshchuk  I. V.

Лабораторні

СеместрК-сть годинГрупаВикладач(і)
932доцент Borshchuk  I. V.

Опис курсу

The discipline “Microeconomic Analysis” is a normative discipline in the specialty C1 “Economics and International Economic Relations”, specialization C1.01 “Economics” for the educational program “Digital Economy”, which is taught in the first semester in the amount of 4 credits (according to the European Credit Transfer System ECTS).

 

The purpose of the course is to form in higher education students of the master’s level systemic knowledge and professional competencies in the field of microeconomic analysis of companies’ activities, necessary for assessing the financial and economic condition, efficiency of resource use, pricing mechanisms and substantiation of management decisions in the conditions of digitalization of the economy and transformation of business processes.

Objectives of the course:

– to form a theoretical understanding of the essence, functions and types of microeconomic analysis, its role in the company’s management system;

– to master economic and logical methods and analytical techniques for studying the activities of enterprises;

– to acquire skills in using financial reporting as an information base for microeconomic analysis;

– to learn how to conduct microeconomic analysis of the company’s financial condition, its solvency, financial stability and business activity;

– to master the methods of analyzing costs, profits and break-even points in order to assess the effectiveness of economic activity;

– to develop the ability to analyze pricing mechanisms in competitive and non-competitive markets, taking into account the market structure and behavior of entities;

– to develop practical skills in using digital tools and analytical platforms to optimize the company’s business processes;

– to learn how to conduct a comprehensive microeconomic analysis of the company’s activities and justify management decisions based on analytical results and digital data.

Рекомендована література

  1. Yershova N. Yu. Economic analysis [Electronic resource]: textbook / N. Yu. Yershova. National Technical University “Kharkiv Polytechnic Institute”. – Electronic text. data. Kharkiv. 2023. 190 p.
  2. Rybchuk A.V., Kovenska O.A., Antofiy N.M. Economic analysis: theory and practice / A.V. Rybchuk,. – Zaporizhzhia: Helvetika. 2020. 220 p.
  3. Microeconomics: textbook / ed. A. I. Ignatyuk. – Kyiv: KNEU, 2023. 456 p.
  4. Microeconomics: textbook / N. M. Kamenev a, M. V. Kosych, O. Yu. Aleksandrova and others. Kharkiv: UkrDUZT, 2022. 305 p.
  5. Borshchuk I.V. Information and analytical support of banking business processes in the conditions of automation and data visualization. Information and analytical support of socio-economic systems management: theory, methodology, practice: collective monograph / ed. Dr. of Economics, prof. I.B. Shevchuk. Bialystok, Poland: e-publicator.com, 2025. ISBN 978-83-953142-9-2. P. 56-88. URL: https://e-publicator.com/wp-content/uploads/2025/07/ИНОМАТІЙНО-АНАЛИТИЧНЕ-ЗАБЕЗПЕЧЕННЫ.pdf
  6. Borshchuk I. V., Aleksandrovich A. V. Main aspects of the application of analytical tools for business process management at the enterprise. International scientific journal “Internauka”. Series: “Economic Sciences”. 2023.№11 P.38-44. URL: https://doi.org/10.25313/2520-2294-2023-11-9364
  7. Borshchuk I. V., Vaskiv O. M., Kucherenko L. A. Microeconomic analysis of business processes of tourism companies and development of a model for their optimization using digital tools. International scientific journal “Internauka”. Series: “Economic Sciences”. 2025. No. 12 (104) pp. URL: https://www.inter-nauka.com/issues/economic2025/12/11680
  8. Competitor Analysis with the YouControl Market Tool. URL: https://blog.youcontrol.market/analiz-konkurientiv-instrumentom-youcontrol-market/
  9. Data Analysis Course. URL: https://prometheus.org.ua/dataanalysis/

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