Practical seminar “Strategies and goals of the company”
On February 16, 2021, students of the elective university discipline “Business Processes and HR-Analytics” under the guidance of a lecturer at the Department of Digital Economics and Business Analytics Vaskiv O.M, held a practical seminar which considered and explored the goals, missions and strategies of companies. Ukrainian and foreign. The purpose of the event was: analysis of the impact of macro-environmental factors on the development of companies, development of mission and strategic goals, development of a business plan of companies, as well as evaluation and selection of strategies for their development. The acquired knowledge and skills were supported by participation in the practical webinar “Strategies and goals of the company”, where the speakers of the team O. Lenkivska, J. Ropchanu, T. Samolyuk and S. Shydlos discussed the company’s business unit, BCG matrices, market growth. competitive positions ”,“ Commodity-markets ”and McKinsey / GE matrices, research and study of which made it possible to write plans for the TOP companies for the future.