Conducted by the associate professor of the department of accounting, analysis and control S. V. Priymak. guest lecture on the academic discipline “Analysis in the branches of the economy”

As part of the training of specialists in the field of knowledge 07 “Management and administration” within the specialty 071 “Accounting and taxation” of the educational and professional program “Accounting, analysis and financial investigations”, associate professor of the department of accounting, analysis and control Svitlana Viktorivna Priymak on December 11, 2023 conducted a guest lecture from the academic discipline “Analysis in the branches of the economy” on the topic “Transformation of economic analysis in modern conditions”. Veronika Ruda, analytics manager of JSC “Ukrsibbank” was invited to the lecture.

During the lecture, associate professor Svitlana Pryimak outlined the main directions for the future development of economic analysis in modern conditions, and Veronika Ruda, who has experience in practical work as a manager, revealed to the students the features and trends of marketing analysis in financial institutions.

Students of higher education actively participated in the discussion of issues. The lecture took place actively and contributed to increasing the interest of those seeking higher education in their chosen profession.